I wanted to learn more about the music business end of activities that took place to help Justin Timberlake accomplish the success of his comeback. It was great to find detail in the article from Billboard.com where JT's manager Johnny Wright shared some of the business details.
What stood out to me most was the confirmation that JT's business relationships was the #1 reason why his comeback was a success. I am taking note...are you?
JT's Grammy After Party 2013 @ Hollywood Palladium
If you read some of my previous posts, you know that I am
paying attention to the comeback of artists in the music industry. The
multi-talented Justin Timberlake is another artist who is worth mentioning.
Over the last 45 days or so, Justin Timberlake has delivered
a great introduction to his new music project called “The 20/20 Experience”,
due in stores on March 19th. JT has performed some of his new music
at major events such as the Pre-Superbowl Concert,
The Grammy Awards Show,
Saturday Night Live and The Conference SXSW.
One of the highlights of his media blitz was definitely
scoring a week of nightly performances on the Late Night w/Jimmy Fallon Show labeled as
“Timberweek.” Thanks to NBC.com, I caught every performance online, if not on
TV. Did you catch that? See the links below.
What stands out to me about this comeback is JT’s musical
growth. His decision to use a live big band, called The Tennessee Kids, to help
express his love for music is brilliant. The passion and showmanship is
wonderful to watch. The musicianship overall reflects JT’s increased knowledge
and authority in producing music.
Although there are some lyrics on this project that I would
not choose to place in my songs, here are two specific things I love, which
might be heard best when the songs are performed live:
1) The choice to have the background vocalists sing
unconventional intervals of 4ths, like Quincy Jones’s music with Michael Jackson and in the movie “The
Wiz – Emerald City Scene”
